Workflow  ⁕  WordPress website development

  • Specs & Sitemap

    Modern WordPress website development workflow starts with a specification. The latter contains all the requirements to functionality and design, and states the selected for the project WordPress theme and its demo. The demo site is a template, allowing as well to preview a fairly approximate style of the end result. The specs document is accompanied by the sitemap (information architecture), style guide, and wireframes of core pages.

  • Development & SEO

    This stage starts with installation and configuration of WordPress, the selected theme and necessary plugins. Then, all the pages are developed top-down according to the sitemap. For each page: design, layout, content, preparation and compression of media (images, graphics, video and documents), development of page versions in other languages, SEO. Finally, a structured data (schema) markup of the entire website is performed.

  • Launch & Handover

    The final stage includes preparation of client’s hosting, deployment of the site, addition of visit counters, e.g. Google Analytics and/or Yandex Metrika, and configuration of the security and caching plugins, which are intended to protect and speed up the site. Then, the website administration manual is developed. Finally, access to user accounts of all premium (i.e. paid) plugins and support of the theme are transferred to client.

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STAGE 1. Specification & Sitemap & Wireframes

The modern WordPress website development workflow starts with a specification. The latter contains all the requirements to functionality and design, and states the selected for the project WordPress theme and its demo. The demo site is a template, allowing as well to preview a fairly approximate style of the end result. The specs document is accompanied by the sitemap (information architecture), style guide, and wireframes of core pages.

The modern WordPress website development workflow starts with a specification. The latter contains all the requirements to functionality and design, and states the selected for the project WordPress theme and its demo. The demo site is a template, allowing as well to preview a fairly approximate style of the end result. The specs document is accompanied by the sitemap (information architecture), style guide, and wireframes of core pages.

STAGE 2. Design & Development & SEO

This stage starts with installation and configuration of WordPress, the selected theme and necessary plugins. Then, all the pages are developed top-down according to the sitemap. For each page: design, layout, content, preparation and compression of media (images, graphics, video and documents), development of page versions in other languages, SEO. Finally, structured data markup of the entire website is performed.

This stage starts with installation and configuration of WordPress, the selected theme and necessary plugins. Then, all the pages are developed top-down according to the sitemap. For each page: design, layout, content, preparation and compression of media (images, graphics, video and documents), development of page versions in other languages, SEO. Finally, structured data markup of the entire website is performed.

STAGE 3. Deployment & Launch & Handover

The final stage includes preparation of client’s hosting, deployment of the site, addition of visit counters, e.g. Google Analytics and/or Yandex Metrika, and configuration of the security and caching plugins, which are intended to protect and speed up the site. Then, the website administration manual is developed. Finally, access to user accounts of all premium (i.e. paid) plugins and support of the theme are transferred to client.

The final stage includes preparation of client’s hosting, deployment of the site, addition of visit counters, e.g. Google Analytics and/or Yandex Metrika, and configuration of the security and caching plugins, which are intended to protect and speed up the site. Then, the website administration manual is developed. Finally, access to user accounts of all premium (i.e. paid) plugins and support of the theme are transferred to client.

Sitemap (information architecture) example

Sitemap (information architecture)

Example of a website style guide

Basic website style guide

Homepage wireframe example

Homepage wireframe

Website homepage final design example

Homepage final design

About WordPress

WordPress is a free Content Management System that lets you build websites with little or no coding, greatly reducing development time and cost. In addition, its vast ecosystem of addons, plugins and themes, enables you to implement almost any functionality and design. The WordPress landscape is also adopting AI tools, such as ZipWP, which can generate sitemaps, wireframes, and full websites in minutes.

The code behind the CMS is clean and optimized, helping search engines index site content effectively. The platform also provides an intuitive interface, so a configured website can be maintained by non-experts. Today, more than 40% of all websites run on WordPress, supported by a large community of users, developers, and designers.

WordPress cons and solutions

Because WordPress is so widely used – and many sites lack proper protection – about 83% of all hacked CMS-based websites run on WordPress. The solution is: secured hosting setup, reliable security plugin such as Wordfence, and timely updates of the CMS and all add-ons. Most add-ons and WordPress itself support auto-updates, for the rest – the security plugin sends reminders.

Banner of ZipWP - The Powerful AI WordPress Website Builder.
WordPress security plugin Wordfence
WP Rocket - WordPress Caching Plugin
Imagify WordPress plugin: speed up your website with lighter images.
Codeable - Expert Coding Help For WordPress Designers

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This page may contain affiliate links

© 2026 Marina Kudinova

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